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About The Iron Man

Alex Isaly is known as one of the most visible fitness professionals in the world, and has spent the last two decades as an elite athlete, master trainer, international fitness program developer and nutrition expert.

Alex is the lead trainer and spokesperson for the globally known kettlebell fitness program, KettleWorX. As the lead trainer for the revitalized home fitness program, KettleWorX 8 Week Rapid Evolution, Alex hosts the DVD program and demo’s the program at top industry expos, while also spearheading the expansion of KettleWorX group program, designed for fitness facilities around the world.

When not traveling or touring for KettleWorX, Isaly can be found at Life Time Athletic Club in Laguna Niguel, CA, where he trains members, instructs cycling classes and leads the KettleWorX group training program.

In 2013, he joined FitnessAccount, a team of celebrity Trainers, to create a library of over 300 audio workouts specifically designed for a person’s unique fitness AND wellness profile.

Alex currently sits on the IDEA Health and Fitness Association Group Fitness Committee, which is an advisory board consisting of only 10 other incredibly respected fitness professionals who have significantly impacted the fitness industry over the last several years. The purpose of the IDEA Group Fitness Committee is to recommend actions that help IDEA meet the needs of fitness professionals who are serving as Group Fitness instructors and/or managers. The Committee will also advise IDEA on specific ways to help fitness professionals understand and utilize the member benefits of IDEA.

Isaly has been a go-to for personal fitness training, consulting, product development, educational programming to fortune 500 companies and celebrity clients such as; Andre Agassi, Gil Reyes, Dan O’Brien, Mark Macdonald, Rex Crain, Linda Shelton, Rahsaan Bahati, FitnessAccount, feedONE, BILT By Agassi and Reyes, BowFlex, Sproing Fitness, UFC Gym and NIKE/Microsoft (Kinetic Training) just to name a few.He is a regular fitness contributor to STACK.com, eFIT360.com and several other fitness publications.

Alex has been featured in numerous fitness publications and has appeared in several television shows, such as SHAPE Magazine, Muscle & Fitness, Jimmy Kimmel Live show, CBS The Talk, CNN News, ABC, NBC, and FOX networks.

Over his 20+ year career as an athlete he has competed with some of the top elite athletes in the country in several events, including triathlons and road cycling races, the International Federation of Body Building (IFBB), the HooDoo 500 mile ultra-endurance bicycle race, and the race from which he earned his nickname (Alex “The Iron Man” Isaly) the 2003 IRONMAN in Lake Placid, NY.

Isaly currently resides in the Los Angeles area with his wife and two children.

The Journey

“Life is like a box of fattening chocolates. Sometimes you have to take it back and exchange it for something healthier.”

Alex grew up in a small town in western Pennsylvania with a population of less than 1,800. After he graduate from Allegheny College he moved to Orange County, California, and slaved away in corporate America for more than 10 years. He had no idea that fitness would later become the major force in his life.

When he could barely take the 9 to 5 any longer he started competing in triathlons to get the stress out. It worked. Pushing his limits mentally and physically was just the thing he needed to take his life to the next level. He spent the next 8 years competing against some of the top triathletes and cyclists in the country, while at the same time becoming a Master Trainer for LeMond Academy for indoor cycling.

Finally in 2008, after years of commuting 20-25 hours a week to his sales job in Los Angeles, with a wife and young daughter relying on him, he stepped away from the rat race to pursue his passion for fitness. Isaly created and developed a national group fitness program. The workout formula was designed to train every part of the body in multiple ways to prevent plateaus and maintain continuous results. The program grew quickly and is now taught throughout the country.

Alex’s fitness formula focused on various fitness components, which naturally led to his role with KettleWorX. He is responsible to host and help design the most advanced home fitness training program ever.

Alex is currently developing a worldwide media campaign to launch the hottest new full body home fitness craze with the global leader in kettlebell training. By the end of 2014, Alex’s KettleWorX program is projected to be in over 1,000,000 homes and fitness facilities around the world.

In 2012, Alex founded Isaly Fitness Innovations, Inc., a company that provides a variety of services in the industry:

 

His Body Transformation

His Career Experience

 

Current Fitness Programs:

 

Fitness Certifications and Qualifications:

 

Athletic Experience:

 

Media Experience:

Let’s Change Everything.

 

Contact Alex to discuss exciting opportunities to change your life.

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